zacc_2025

Zacc doubles as an internet café, offering fast, reliable Wi-Fi and comfortable worksta-tions for guests who want to stay focused and productive. For those seeking a bit of peace and quiet, a separate retreat corner provides a calm, inspiring space.
My task was to design the entire visual identity of the café -from the logo to the packaging - creating a cohesive and distinctive look. I also developed the style of the café's social media posts so its atmosphere would be reflected online as well.
Since this is a place where guests come for peace, quiet, and focused work, I chose a clean, minimalist design direction. The design process began with the interior, which reflects this calm style. I was especially inspired by the beige square tiles used throughout the café - this tile motif became a key visual element in the packaging and menu design to keep the look consistent.
I also chose a simple, neutral color palette to match the atmosphere.